Dear ladies,


 A casting has been launched for the 4th international beauty contest Lady Universe 2016.

This is the world’s only annual beauty contest for successful and educated ladies!

The contestants shall meet the following requirements:

Age over 18

Height over 155 cm

Portfolio of 7 pictures: one portrait and full-body photos.


The contest programme consists of three parts.

The first event is catwalking and the contestants’ introduction.

The second event is a self-presentation or a performance.

The third event is the final competition and distribution of awards in evening gowns.

 Contestants from all countries of the world are welcome, including the CIS.

Please fill in your application forms on the official website

or send them by e-mail:


Charity of our business Lady Universe-2013

Mar 16, 2016, 9:52:36 AM


(International beauty contest for  business ladies)

Raisa Niraj Ved-Zakirova from Irkutsk, who lives in India with her Indian husband and wonderful young daughter, was already on our magazine cover once. We chose her among many because this beautiful, strong and at the same time fragile woman had a lot to tell about herself. Last time we talked about her participation in ‘Lady Russia’ Beauty contest, where she won first title in the international nomination ‘Lady Universe’- 2013. Recently she also became a winner of the international ‘Miss World Russian Beauty-2014’ contest, held in the USA.

Raisa, you took part in the recent ‘Missis World Russian Beauty’ in America. How did it all begin?

It started with a lot of agitation and troubles that awaited me and my family at the American consulate. I had to think of Oksana Fedorova who also had a delay because of the visa. After the first visa refusal, my daughter and I were very disappointed that we would not be able to join the contest. But we applied for the second time. After 2,5 hours interview and invitation of my husband we got the visa. That was a real emotional roller coaster.


You were tough, congratulations. By the way, how hard was the contest emotionally?

I was already well prepared, because it was not my first beauty contest. The latest ‘Lady Russia’ contest where I had won first title in ‘Lady Universe’ nomination, gave me the opportunity to go to New York and take part in ‘Missis World Russian Beauty’. This is the most prestigious beauty contest among our nationals, held since 1990s.

Missis World Russian Beauty contest took place in New York, lasted four days and was remarkable for its numerous participants from more than 30 countries. Guests included producers, models, designers and celebrities.

The contest was moderated by ‘House 2’* participants Stepan Menshchikov and Rustam Solntsev. Unfortunately I had no chance to meet Rustam but managed to meet Stepan, he was a very good company.

The atmosphere during the contest was very friendly, which is very important at such exciting events and I was lucky again.


What was the most challenging part for you at the contest?

We had to wear a cocktail dress, an evening dress and a swimwear. There were no issues with the dresses, my husband gifted me a stunning designer dress named ‘Firebird’. However the swimwear was the tricky part.

I went weak in my knees before the swimwear contest, because I am married to a person of a different cultural background, he is from India and they have their own cultural traditions. I warned my husband that I would probably have to show up in swimwear. He said ‘It’s okay, no one knows you there anyway’. But I knew he was hiding his emotions. What happened after was beyond my expectations. He said he was very happy I had won and was proud of me. It is the greatest happiness to hear such praise.


Your daughter was with you?

Yes, my daughter Naveen Niraj Ved participated in Mini Miss World Russian Beauty NY 2014. She represented India and was the youngest one. She conquered the jury and took the first prize. She had been looking forward to this so much, it had been her dream. She performed a dance from an Indian movie, had colorful Indian costumes, everybody came up to her to take pictures.


Your husband must have been over the moon, seeing his both queens – wife and daughter – on the stage.

That’s true. After the contest everybody went on a cruise. But I did not join, I wanted to visit New Jersey, Washington, Niagara Falls, to see the Statue of Liberty and the New York suburbs. I visited everything, ticked it off, saw Americans and realized how much I missed Irkutsk and our cuisine. I don’t like their fast food. Had my meals at Chinese restaurants where I could find vegetables and meat.

How did you prepare yourself for the contest?

I went to the gym and swimming pool every day, had full body massage. Being 155 cm tall, I set my weight at 53 kg. My husband is Indian, in their culture slim women are not considered pretty. So I found the right balance to look good for both India and Europe. Besides that I restored my hair, applied mustard masks every second day. They strengthen the roots and good for those who want to have long shiny hair. As far as the face is concerned, I take good care of it at home and in salons.

Would you please wish something to Russian women.

Always be feminine, beautiful, inspire your men and make your children happy. Victory is not easy but it’s worth it when you see how proud for you your husband is.


Interview with Lady Universe-2013

Mar 16, 2016, 9:45:28 AM


Lady Univesre- 2013

Raisa Niraj-Ved Zakirova (INDIA)

(International beauty contest for  business ladies)

Raisa Niraj Ved-Zakirova comes from Irkutsk and lives in Mumbai with her Indian husband and cute young daughter.  Her mother and elder son, who is a student, live in Irkutsk. She is fond of both sunny Mumbai and snowy Irkutsk. In December she took part in ‚Lady Russia‘ beauty contest and won the first title in the international nomination ‚Lady Universe’, followed by an invitation to a contest in Chicago. She is still thinking over if she needs it or has already proved to others and herself that she always reaches her goals.

Good taste: So, you live in Mumbai. It’s former Bombay, the most populated city of India and the Bollywood capital. You look like an Indian actress, by the way.

Raisa: I even know which one. Karishma Kapoor, grand-daughter of the famous Raj Kapoor, “Indian Chaplin”. There is a big actor clan of the Kapoors. Raj founded his own film industry, one of the biggest in Bollywood.

GT: I won’t be surprised if you say you did some acting too.

R: Only in advertisements, together with my daughter. In one of them I sing in Hindi.

GT: How do you find living in India?

R: I always liked this country from the films. I like warm climate and I feel good and comfortable here. And I have done big progress in my personal development since my daughter was born.

GT: What do you do in Mumbai?

R: My family is what matters most to me. I take care of my daughter, support my husband – he is in the real estate business. There is Russian center for culture and science in Mumbai with 187 russian speaking members. I am a member of the Russian association in West India. We help people in trouble. In my free time I do embroidery and draw. On the last Independence Day of India I had my personal exhibition, visited by many people and even the consul himself. It was a huge success and my husband was surprised because he did not take my hobby seriously.

GT: Where did you learn embroidery?

R: Myself. I was pregnant and wanted to do something. But everything went wrong and I left the work unfinished. Then I received a stitch kit as a prize in a cooking contest and I did it within a day, remembered about the one I had left unfinished three years before and finished it that same night. It has been my favorite hobby ever since.

GT: Would you like to have some tea with a honey cake? Do you stile like Russian food?

R: I can’t say no to the cake! I miss Russian food a lot. Indian fare is very hot and spicy. I can eat it three months long, come to visit my mom in Irkutsk and enjoy our Russian food. Then I start missing India and its way of life. But when I fly back to India I take a lot of typical Russian delicacies with me: lard with garlic, smoked sausage..

GT: Do you have to observe traditions, living in India? For example wear a saree?

R: I have three of them, some really expensive and some simple ones. I wear them on occasions. But I am Russian and will stay it forever. I wear short dresses, high heels. And I always wear a makeup, have my nails done..

GT: However there are some rules that have to be followed?

R:  A woman in India has to have domestic staff. Staff of well-off people speak English. A driver is a must as well. I have one too.

GT: What do you find amazing about India?

R: The fact that people from lower social classes do not feel poor. It is their life and they are happy with it. It is a life philosophy: not to think about yesterday or tomorrow, live in the present.

GT: You don’t agree with this?

Raisa: My husband says I take life too seriously. I say to him, it is because I am a mother, I have kids and have to think about their future.

GT: Your 20-year old son lives in Irkutsk. Was it his choice or yours?

R: My son finished the consulate school in India and we had an opportunity to send him to a college in England. But he opted to go to Irkutsk. Now he is in his third year in the same faculty where I used to study. And he would like to stay in Russia.

GT: And what about your daughter’s future?

R: Her farther will decide about that. Most marriages in India are still arranged by parents long before the wedding. Moreover most grooms and brides have their word in the decision process. An astrologist sets date and time of the ceremony.

GT: How did you meet your husband?

R: On a plane to India. It was my birthday and the night before my phone had kept ringing, my friends and family had been congratulating me. So I thought, I would sleep during the flight. But the man next to me was very talkative, he told everything about himself. At some point he took my phone: “What type is it?” The phone was nothing special. But he managed to dial his number from it. That night I got a message: “I love you”. First I thought I was a mistake. But then he invited me for dinner. He was very persistent. First I was suspicious but married him eventually. By the way my first husband is Indian too. We studied together at the Irkutsk University in the faculty of world economy.

GT: Last year you participated in Missis Irkutsk beauty contest. Was your husband happy about it?

R: He was totally against it! But I managed to convince him within two weeks.

GT: Was it that important to you?

R: It was my childhood’s dream to participate in some beauty contest. I am only 155 cm tall.

GT: But it did not matter at the Lady Russia beauty contest where you received the Lady Universe title?

R: Looks did matter along with personal achievements like motherhood, professional and social activities. As I won that day, I called my son in Irkutsk and told him the news, though it was in the middle of the night. He was very reserved and just said: “Congratulations”. As I found out eventually he had woken everybody up.

GT: Raisa, this desire to achieve something, to prove that you can do it, does it come from childhood as well?

R: I think so. I was a very proactive girl, participated in everything and wanted to be the best.

GT: You must have had a lot of admirers?

R: No, not really. But as it turned out eventually, many boys had liked me but were afraid to approach me.

GT: What are your plans for the nearest future?

R: I would like to try out film acting. I already have five offers from Bollywood film companies.


Lady Rassia-2012

Mar 16, 2016, 9:35:38 AM

«The Lady of Russia — 2012» — The beauty contest for the established women.

The beauty contest "Lady Russia"

"Lady Russia - 2012" is the beauty contest for the established women of Russia

On December 4, 2012, in 6pm, in the Palace of Culture "MAI"

(address: Moscow, Dubosekovskaya Street, building 4A/1)

the All-Russian beauty contest "Lady Russia" took place.


As a part of the beauty contest jury and guests of honor are known politicians, show business and movie stars:
Amayak Akopyan, actress Nina Maslova, Mrs. Globe Alisa Krilova, singer Vyacheslav Olhovsky,
Deputy of The State Duma Maksim Mishenko, the Head of The State Duma mass media department

Alexey Mitrophanov, producer Irina Chechyotkina, headdress designer George Rovals, Elena Kondulainen, Vyacheslav Olkhovskiy, Mariya Ribalchenko, Nina Maslova, Sorin Surujiu, Nikas Saphronov, Vladimir Permyakov, Kseniya Georgiady, Svetlana Lazareva, Aleks Novikov and many other guests of honor.

Our informational sponsors are newspapers Tele-nedelya, Arguments & Facts, International Congress of Media "Golden Section", "Celebrity", "MK", "Evening Moscow", "Daily News of Moscow Area", "World News", "Interlocutor" and  magazines: "Bear" , "Lobachev-Digest", "Woman's Magic",

"I want a child", "Beauty Esthetics", "New Vernisage" and many others...

This event is founded only for the established and successful in social life ladies. All conditions of the contest are directed on involvement of women with achievements in the field of a family, business, study, sports, policy, culture, public life.

The contest not just opens beauty of participants, but is also promotion of strengths of the women. It is huge possibility to declare the achievements and the status, also to emphasize ability to be a career woman and not just being a mother and uneducated or develop lady in also adding positive growth to our culture and country.

In the contest Russian ladies strictly from 25 years (who live in the territory of Russia or beyond its limits) have the right to participate. For participation presence of high education is obligatory. Participants of contest «The Lady of Russia» in difference of other beauty contests can consist or not consist in the official union (marriage).


Lady Universe-2015

Mar 15, 2016, 7:49:36 AM

«Lady of Russia-2015» & «Lady Universe-2015»

The contest-nomination is held for business women! Hurry up! Till the contest-nomination a few days left. Make a statement about your achievements! December 5, 2015 in the centre of Moscow will be held the contest-nomination "Lady of Russia 2015" in the framework of international nomination «Lady Universe-2015". This event created exclusively for the business ladies which achieved success in social life and for young ladies who start their professional development in life and their career. We look forward to see the best final-year students and graduates. All terms and conditions of the contest are aimed at attracting of women with the achievements in the field of family, business, school, sports, politics, culture and public life. The contest not only reveals the beauty of the participants, but is also a promotion of women`s features. This is a great opportunity to express their achievements and status, as well as to emphasize the ability to be truly feminine. The jury consists of famous politicians and pop stars, film and show business. The participation fee is $ 480. It does not include accommodation. Maybe it will be paid by the partners of the contest. ______________________________________________________________________________________________________________ Beauty contest is for well educated and career ladies. High education for participation in the beauty contest «Lady Universe» is obligatory. Participation in the beauty contest «Lady Universe» is different from other beauty contests in the fact that they can be either married or unmarried mothers. Appearance of a participant of «Lady Universe»: Minimum Height is 155 cm, proportional physique, ease of communication, charm, elegance, creative abilities and talents, erudition, diction and standard of speech. Areas of achievements: business, study, sports, policy, culture, public life, family. Participant achievements in the specified spheres is welcomed. Too revealing or inappropriate dressing, shoddy make-up, any indication or appearance of inebriation at the beauty contest «Lady Universe» makes a participant inadmissible: Habits such as smoking aren’t forbidden, but are categorically not allowed during rehearsals and the beauty contest. Photo and video filming of the pornographic contents is strictly forbidden. At the beauty contest «Lady Universe» a bikini defile is absent



Oct 1, 2015, 11:49:42 AM




1.1.The present Contract is signed with a view to successfully carry out the contest «Lady Universe-2012»


2.1. The Organizer is obliged to provide to the Participant the following:
- The fair opportunity to appear on stage of the CONCERT HALL to _________________________________________ among finalists of the beauty-contest «Lady Universe-201......».
- The video from the contest is on a disk with materials of the beauty-contest and other related actions (shooting, installation and creation of the film )is carried out at the expense of the Organizer.
- Granting of two VIP - invitations to «The Ball of the Queen», with a festive banquet for participants and guests of the event.
- To organize cultural programs and advertisements on the eve of the beauty-contest with participation of each finalist. Each finalist will also get photographic material of the participation on CD's.
- Granting rehearsal halls for the participant.
- Presenting memorable prizes and gifts from organizers and partners of the beauty-contest.
- Production of special colorful booklets with photos of participants and granting 5 copies to each participant.
- The organizer of the beauty-contest «Lady Universe-2012» provides dresses from well known designers for performance on stage (depends on the participation of the designers).
- Photos of participants will be on the web-site ???????????????????
2.2. Participant has the following obligations:
- To be on time for rehearsals. Please inform managers of the beauty-contest about possible delay for rehearsals and all actions connected with the beauty-contest «Lady Universe-2012».
- The Organizer is responsible for dress, ornaments and other valuable things which will be provided on hire during the process and in the final of the beauty-contest.
- All interviews and shooting for mass media by the participant has to be in strict coordination with the Organizer of the beauty-contest "Lady Universe-2012".
- To pay in full for participation in the amount of __________euro (__________).
- Payment is made either by cash or clearing settlements, upon completion of the Contract signing by two parties, not later than ___________________________
3.1. The parties are mutually responsible for qualitative performance of the obligations under the present Contract.
3.2. The parties are not responsible for default and inadequate execution of the obligations under the present Contract if default or inadequate implementation of obligations became a consequence of force-majeur circumstances.
The additional point accepted by Organizing committee in connection with dishonest participants and extends on earlier signed contracts between the Participant and the Organizer:
3.3 Organizer is not responsible for any violation by the Participant after the bilateral contract is signed and no refunds will be made to the Participant.
3.4. In a situation where the Participant is for some reason unable to participate in the contest, she(the Participant) can recommend another person to participate provided the Organizing committee accepts the candidate.
4.1. This Contract comes into force from the day of its signing by both parties and be valid until execution by the parties of all obligations under this Contract.
Customer Performer
Moskowiya Fund
Bank Open Society “Sberbank of Russia”
Mytischenskoye OSB No. 7810, Mytischi
INN 5025998020
Tax Registration Reason Code 502501001
PSRN 1115000005284
BIN 044525225
Account number 40703810240260032179


General regulations Lady Universe-2013

Dec 15, 2013, 2:30:19 PM

General regulations of "Lady Universe"

1.1. The beauty contest of "Lady Universe" is a complex cultural event.
1.2. A choice of "The Lady" of the country is an event which exists in a majority of the countries.
 The lady of the country personifies modern history of the country.
She is not just the most beautiful woman who lives in her country, but also a beautiful part of the country’s soul.
The winner of the beauty contest will represent and personify her country in different cultural and charitable activities for a period of one year, which could be carried out in Moscow and beyond.
1.3.The competition for the "Lady Universe" and the conduct of all activities related to the competition, are the responsibility of the Directorate of competition, authorized by  the charitable fund for support of family, motherhood and childhood, "Moscowiya".
1.4. The beauty contest "Lady Universe" is carried out annually, at a time determined by the Management of the beauty contest.
2. Purpose and goals of the contest
2.2. Contribution to cultivation of public humanistic outlook, development of aesthetic taste, promotion of moral values and healthy lifestyle.
2.3. Contribution to enhance the social and active role of  women in modern society and their consolidation for the purpose of implementation of social and significant projects.
2.4. Exposure and development of creative potential of participants.
2.5. The main aim of the contest is identification through fair competition for participants a worthy individual to carry the title "Lady Universe" and to represent the country at other beauty contests.
2.6. Creation of modern social standards for others to follow, in other words, an active, educated, spiritually developed, beautiful woman, focused on success in the personal and professional spheres, with self confidence and prefers a healthy lifestyle.  who loves her town, region and the country.
2.7. Effective contribution towards increasing awareness of consumer goods and services of domestic and foreign producers, who are partners of the organization and sponsors of the beauty contest.
3. Contents
3.1. Women living in the territory of Russia, Moscow and Moscow region, who are 25 years or older, both married and unmarried , who have children can participate in the beauty contest.
3.2. At the conclusion of the beauty contest  the following nominations are presented:
Winner of the beauty contest "Lady Universe".
Second place of the beauty contest "Lady Universe".
Third place of the beauty contest "Lady Universe" and:
Lady Charm
Lady Grace
Lady Boss
Lady Royal choice
Lady Audience Award
Lady Style
Lady Virtuality (is defined by Internet vote)
Lady Charm
3.2.1. Probable additional nominations from the sponsors.
3.3. Stages of the beauty contest:
The 1st stage: preparation for the beauty-contest final;
The 2nd stage:  carrying out of the beauty-contest final;
4. Financing
4.1. Financing of the beauty contest is achieved by the revenue earned by contributions of participants and sponsor's.
5. Organizing committee
5.1. The organizing committee consists of the management and other experts involved in carrying out the beauty contest.
5.2. The chairman of the organizing committee is the President of the beauty contest "Lady Universe" Galina V.Lunyakova.
5.3. The organizing committee selects the jury membership from representatives of state and public organizations, scientists and artists.
6. Participants
6.1. The representatives are allowed to participate in the beauty contest if they satisfy the following criteria:
a. Participants should be 18  or older;
b. High education (track record)
c. Living in the territory of Russia and Moscow / the Moscow region.
7. Participation order
7.1. For participation in the beauty contest candidates should contact the organizing committee of the beauty contest, to fill up the questionnaire application form for participation.
7.2.  A set of required documentation is listed in the application form.
7.3. The set of required documentation should contain the following documents:
2 photos (a portrait and in full height), in printed or electronic version.
A thorough list of the documents attesting to the suitability of the candidate
(copies of diplomas, certificates and/or other documents, confirming a participation/victory in beauty contests. Copies of documents highlighting achievements in other  spheres of cultural, scientific or sports activity. Information about children (quantity, age, names).
8. The program of the beauty contest final
The beauty-contest includes the following stages:
1st round:
 “Photographic competition” (assessment by jury of the photos presented by participants).
Group dance (is put together by the choreographer of the beauty contest if it is provided by the organizer of the beauty contest).
2nd round:
Individual performances of participants . Top ten among them will be chosen for further participation.
3rd round:
Choosing the top five participants for evening dress.
A question and answer session between the jury/presenter and the participants.
Final exit of participants.  Rewarding of participants.
9. Summary
9.1. The winner of the beauty contest is determined by the greatest sum of points gathered in all areas of the program.
Points (from 0 to 10) are awarded by the following criteria:
External appearance.
Elegance of Movement
Diction and standard of speech.
Creative abilities and talents.
Skill of communication and Musicality.
General impression.
10. Rewards
10.1. After completion of the beauty contest final all participants are awarded by diplomas and flowers.
10.2. Those participant who win the title "Lady Universe" will be adorned with a crown, award ribbon and valuable prize.
10.3. Participants who win nominations receive award ribbon and momentos.
10.4. All participants receive presents from partners and sponsors of the beauty contest.
Terms and conditions of participation in the beauty contest:
Russian ladies strictly from 23 to 39 y o. can participate in the beauty contest "Lady Universe".
Ladies from 40 to 55 y.o. who are citizens of Russian Federation and successfully passed selection for the beauty contest are accepted in the beauty-contest “Lady Universe" ("Lady Universe" above 40).
Beauty contest is for well educated and career ladies.
High education for participation in the beauty contest "Lady Universe" is obligatory.
Participation in the beauty contest "Lady Universe" is different from other beauty contests in the fact that they can be either married or unmarried mothers.
Appearance of a participant of "Lady Universe":
Minimum Height is 165 cm,  proportional physique, ease of communication, charm, elegance, creative abilities and talents, erudition, diction and standard of speech.
Areas of achievements: business, study, sports, policy, culture, public life, family.
Participant achievements in the specified spheres is welcomed.
Too revealing or  inappropriate dressing, shoddy make-up, any indication or appearance of inebriation at the beauty contest "Lady Universe" makes a participant inadmissible:
Habits such as smoking aren't forbidden, but are categorically not allowed during rehearsals and the beauty contest.
Photo and video filming of the pornographic contents is strictly forbidden.

At the beauty contest "Lady Universe" a bikini defile is absent


President and organizer of beauty contests-nomination
Berngold Galina
The President of The Fund of Family, Motherhood and Childhood support "MOSKOWIYA" and beauty contests for women and children:
"Miss and Mister MOSCOWIYA"
"Lady Russia" (All-Russia National beauty contest for  business ladies )
 "Lady Universe"(International beauty contest )

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